What does “sometime” mean?
Our promise
A sometime coffee is a promise: to our customers, our producers, and Mother Nature. We select beans that we hope will provide demanding, unique moments of enjoyment. But not at any price! The growing conditions throughout the entire production chain are just as important to us: fairness and sustainability are the foundation of our company.
Symbiosis
sometime is all about symbiosis: The roast is part of an overall concept. The aroma of the roasted bean, the structure of the extracted espresso shot, and the artwork specially created for it by the artists work as one. When this feeling reaches you—from the first glance at the packaging to the last sip from the cup—we’re satisfied.
Our approach
We see coffee as a living product, a moving target. That’s why it’s important to us to always remain agile. Just because a roast tastes good today doesn’t mean it will produce the same result in the next roasting process. So we are constantly testing and optimizing our products. That’s the only way we can create our new favorite coffee with every roast.